SaaS & Enterprise Software

# SaaS & Enterprise Software

## Complex software that feels simple to use.

We design and build B2B SaaS products, enterprise dashboards, and operational platforms — the kind of software where data density, workflow efficiency, and user adoption determine whether the product succeeds or collects dust.

[Discuss a SaaS Project →](https://calendar.app.google/5xBrWfMguyk3j2sHA)

## Our SaaS & Enterprise Experience

### Glidepath — Franchise Operations
Glidepath is a platform for franchise businesses. We've been designing dashboards and operational tools on an ongoing retainer — franchisee-facing views, franchisor management interfaces, and the data visualizations that help franchise operators make decisions across their portfolio.

### OATI — Enterprise Energy Software
OATI's energy grid management platform is enterprise software at scale — serving operators across the US power grid with 98% market share. We designed AI-powered interfaces and monitoring dashboards used in mission-critical, 24/7 operations environments.

### Simpliphy — Healthcare SaaS
Physician scheduling and compensation management. A vertical SaaS product competing against a $2.2B incumbent, differentiated by integrated compensation data and a more modern user experience.

### High Alpha — Venture Studio
We've worked with High Alpha, one of the leading venture studios for B2B SaaS companies, on web and product design.

### Pathwright — EdTech SaaS
Product design for a learning management platform — course creation, student experiences, and instructor workflows.

## What We Know About SaaS

### Dashboard Design Is Its Own Discipline
Most SaaS products live or die by their dashboard. It's the first thing users see every day. Get it right, and users engage. Get it wrong, and they stop logging in.

Good dashboard design isn't about cramming more data onto the screen. It's about understanding which metrics matter for which user, presenting them in a scannable hierarchy, and making the path from "seeing data" to "taking action" as short as possible.

We've designed dashboards for franchise operators, energy grid managers, healthcare administrators, and financial teams — each with different data priorities and action patterns.

### Multi-Tenant Architecture Shapes Design
Enterprise SaaS products serve multiple organizations, each with their own users, permissions, data, and workflows. The design needs to handle tenant isolation, role-based access, organization-level settings, and the inevitable "enterprise customer who needs a custom field."

We design with multi-tenancy in mind from the start, creating flexible permission structures and customization frameworks that scale as you add customers.

### Onboarding Determines Adoption
The gap between signing a contract and getting value from SaaS software is where most products lose users. We design onboarding experiences that get users to their first meaningful action as quickly as possible — progressive disclosure, contextual guidance, and smart defaults that make the product useful before the user reads a single help article.

### Integration Is a Feature
Enterprise customers don't adopt products in isolation. They need your product to work with their existing stack — CRM, communication tools, data warehouses, billing systems. We design products with integration in mind, creating clean API surfaces and designing user experiences around import/export, sync, and connected data.

## Services for SaaS Companies

**Discovery & Strategy** — Define your product's information architecture, user roles, and key workflows. Identify the features that drive adoption and the ones that can wait.

**Product Design** — Dashboards, data tables, admin panels, settings interfaces, onboarding flows, and the dozens of screens that make up a serious SaaS product. Designed for power users and first-time users alike.

**Product Development** — Multi-tenant architecture, role-based access, API design, third-party integrations, and the infrastructure that B2B SaaS products need to serve enterprise customers reliably.

**Ongoing Retainer** — Continuous design and development support as your product evolves. New features, user feedback responses, design system expansion, and the iteration that keeps SaaS products competitive.

## SaaS & Enterprise Companies We've Worked With

- **Glidepath** — Franchise operations dashboard (ongoing retainer)
- **OATI** — Enterprise energy software, AI interfaces
- **Simpliphy** — Healthcare SaaS scheduling platform
- **High Alpha** — Venture studio, B2B SaaS focus
- **Pathwright** — EdTech learning management platform
- **NauWork** — Workforce management product
- **Cuedin** — Brand and product design
- **Replay Coaching** — Sports analytics product